Frequently asked questions

HotelVALORA is a hotel intelligence and valuation platform that generates institutional hotel asset reports in seconds: opinion of value, 5-year projected P&L, debt underwriting, market analysis and comparables. Built for investors, owners, advisers and lenders.

The core valuation is an income capitalisation: the asset's P&L is built to USALI standards from real market and class KPIs (ADR, occupancy, operating ratios), its NOI is derived and capitalised at a cap rate dynamically derived from market, class, condition and location. The report also shows conservative, market and optimistic scenarios.

Institutional market sources, public registries (such as the Spanish Cadastre for areas and age), verified online sources and proprietary models. When a data point is not verified, the report honestly shows “no data” instead of inventing it.

Executive summary with the valuation, asset analysis (physical profile, room mix, facilities), comparable CompSet, market overview, 5-year USALI P&L, full underwriting (investment, financing, IRR/MOIC), interactive finance structure and institutional-grade PDF export.

No. Reports and estimates are for information and analysis purposes only; they are not financial, investment, legal or tax advice. Every investment decision must be verified independently.

Yes. Custom-build mode lets you define a hypothetical asset (keys, class, areas, facilities, room mix) or apply a renovation CAPEX with its schedule, and the full report recomputes under that scenario.

The current institutional corpus covers Madrid (Spain) with over a thousand analysed assets, and the platform is designed to expand market by market. Coverage grows continuously.

Two. First, data traceability: every field in the report has a known origin and goes through a multi-source verification system — we cross-check independent sources (institutional market data, public registries such as the Spanish Cadastre, verified online sources and in-house validation), record the provenance of each data point and, when something is not verified, the report honestly says “no data” instead of making it up. Second, worldwide scalability: the analysis is structured across five levels — country, market, submarket, class and CompSet — always on real market ratios (not generic assumptions) over international standards such as USALI. That structure lets us replicate exactly the same analysis with market data anywhere in the world, across languages, units and currencies.

It is the heart of HotelVALORA's valuation engine. Instead of applying a flat market cap rate, the engine derives it dynamically for each asset by combining dozens of KPIs — from the market itself to the specific asset. The result is a rate specific to that hotel, in that location, at that moment — with conservative, market and optimistic scenarios. It is HotelVALORA's proprietary methodology and the reason two neighbouring hotels are not worth the same per key.

Valeria is the AI analyst embedded in the report: she explains any figure, tests scenarios with you and solves investment questions using the report's real engine — the same one that computes the valuation — by text or by voice.

Anything about the asset and its analysis. She can explain any figure in the report (why that cap rate, that RevPAR or that valuation), compare the hotel with its competitive set and market, and solve decision questions like “what entry price do I need for a 15% IRR over 5 years?”. She always works on the real engine, not on invented estimates.

Virtually any lever of the model, in natural language. On the asset (custom-build mode): class and category, number of keys, areas (built, above and below grade, plot and typical floor), floors, room mix by typology and facilities such as spa, restaurant, parking or meeting rooms. On the scenario: conservative, market or optimistic P&L and the exit cap rate. On the refurbishment: total CAPEX, light or full refit, months of works and operating percentage during works. On the year-by-year P&L (years 2 to 5): ADR growth, occupancy variation and FF&E reserve. On the financing: LTV, cost of debt, amortisation type, debt and exit years, CAPEX financing, grace period and Euribor. And the fine underwriting details: purchase price and hotel value, taxation, depreciation, acquisition friction (notary, taxes, fees), CAPEX lines and manual entry/exit cap rates. She also runs reverse goal-seek: ask for a target IRR — equity or project — and she computes the entry price that achieves it. All with safety clamps and validated by the engine: she never writes figures blindly.

Yes. Every adjustment applies instantly across the whole report (valuation, P&L, IRR) and is recorded as a new version, so you can explore fearlessly and undo with a “reset” that restores the asset's real data. When a scenario convinces you, save it as a favourite: return to it whenever you want and refresh it day to day with market data.

Yes, by text and by voice: you can type or talk to her and she replies in your language.

Yes. Through the open MCP standard (Model Context Protocol) you can plug the AI “brain” of your choice — Claude, ChatGPT, your corporate copilot or another compatible assistant — directly into the application, to query reports and analysis of your hotels from your own tool. Analysis, valuation, competitive set and market data already work this way; what-if scenarios from your own AI are coming very soon (today you run them with Valeria inside the app). Configure it in Settings → API keys.

Investors and funds get screening and underwriting in minutes: valuation, 5-year P&L, levered IRR/MOIC and asset comparison before committing weeks to a deal. Owners and family offices get an up-to-date opinion of value, refurbishment or repositioning scenarios and, with Top Promote, direct visibility in front of institutional capital. Brokers and advisors get institutional-grade reports to win mandates and defend pricing with data. Banks and lenders get the asset's debt analysis (LTV, DSCR, structure) on a traceable P&L. And developers and builders get custom-build mode to value a hotel that does not exist yet and size its CAPEX.

A free plan with the executive summary, a professional plan with read access to every section, and an institutional plan with full editing, what-if scenarios, AI renders and complete export. Prices are on the plans page.

In Settings → Language & Metrics you can choose Spanish or English, square metres or square feet, and euros or dollars. The report and its PDF convert instantly; the engine always computes in euros and square metres.

Yes. HotelVALORA installs as an app on Windows, macOS, iPhone/iPad and Android directly from the website (PWA technology — no app stores, always up to date). Per-platform guides live at hotelvalora.com/download.

Encryption in transit, role-based access control and row-level security policies in the database. We don't sell data or use advertising cookies. Details are in the privacy policy.

In Settings → Privacy you can instantly download a copy of your data (profile, generated and exported reports, favourites, opened searches and Valeria conversations) and request account deletion. You also control whether your Valeria conversations are stored to improve the product.

Write to info@hotelvalora.com. We usually reply within 1-2 business days.